Navigating the Eco-Chic Dilemma in Indian Fashion | a Short Review |
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Navigating the Eco-Chic Dilemma in Indian Fashion Navigating the Eco-Chic Dilemma in Indian Fashion Introduction : Eco-Chic Fashion Revolution Embracing Sustainability at Lakmé Fashion Week : At the recent Lakmé Fashion Week in India, sustainability took center stage. Amidst the glitz and glamour, a competition urged young designers to incorporate eco-friendly materials into their creations. Organized by Lakmé, Reliance Brands, and the Fashion Design Council of India (FDCI), the event marked a significant push towards a more sustainable fashion industry. The Ambition to Go Green : Indian designers are increasingly aiming to make sustainability the cornerstone of their businesses. From shifting to reusable materials to experimenting with innovative fabrics made from used carpet or agricultural waste, the industry is witnessing a shift. Despite these efforts, experts emphasize the need for more substantial actions given the impending growth of India's fashion industry, projected